What’s Ahead-Timely Marketing Strategies to Keep in Mind

Holiday Marketing Plan

What’s Ahead-Timely Marketing Strategies to Keep in Mind

While there are occasions when you will want to be spontaneous with your marketing to react to a unique circumstance, the core elements of your marketing program should be planned out. Please use the list below to ensure that you’re planning for some of the more common marketing activities that a business would engage in. Note- Obviously this list is not intended to be inclusive, nor will every suggestion be applicable to every type of business.

It’s October, what’s ahead for your company’s marketing efforts? Here are some timely things to be thinking about…

  1. What are we doing for holiday cards (Thanksgiving, Holidays or New Year’s)
  2. Are we doing a holiday client appreciation gift?
  3. Are we doing a holiday staff appreciation gift?
  4. Are we doing a holiday management appreciation gifts?
  5. Will we being doing a holiday season customer appreciation event? Do I need invitations or favors?
  6. Do we need to plan or implement any fall/holiday marketing campaigns?
  7. Do we want to do any marketing utilizing fall sports teams (basketball/ice hockey)?
  8. What are we doing to stay in touch with our current and past customers?

It seems like a lot until you break it down.  Simple bullet points will do.  Once you break it down, you can plan it out.  Starting simple doesn’t mean you can’t make your holiday plans extravagant, but its a heck of a lot easier to add more later than navigate through a self-created whirlwind. And remember, have fun!


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